The UK's Top 10 Copywriters

A few suggestion from me to get things started:

Alan Forest Smith (Orange Beetle)

Nick James (Nick James Copy)

Who Are The Top 10 Copywriters In The UK?

Before I go on and give you more value and even more tips and tricks used by the 'Top Copywriters' worldwide to create massive selling sales copy...

I'd like to conduct a little poll and see who you consider are "THE TOP 10 COPYWRITERS" in the UK!

Leave your comments and feel free to recommend absolutely anyone you think should claim this title, please tell me why you think they deserve this title too...

I'll add my selections suggestions and once I have a minimum list of 20 copywriters then I'll put a voting poll up and you'll have your chance to provide recognition to the person you feels should be considered...

"THE BEST COPYWRITER IN THE UK!"

Jump on board and add your suggestions

Writing Killer Headlines

Tip No 3

Tip No 3...

Get in State

Now, this is probably the one step most copywriters and people that teach copywriting forget to include and it's not until you begin to include it in your own copywriting process you'll realise just what a difference it makes!

Just think back to a time when you've been sat in front of your computer trying to get a piece of copy or perhaps a product complete, (what you're doing is irrelevant to be honest) and your mind is a blank, you just don't seem to be able to focus or maintain any sort of clarity at all about the task in hand!

Let me assure you this is all too common...

If you try to complete any task or work project in anything less than a positive state the results are going to be less than positive too aren't they?

Having difficulty imagining this right now, try this exercise...

Sit in front of your computer and slouch down, let your whole body droop and sprawl over the keyboard, think negative thoughts and let your focus wander...

How does it feel?

Pretty crappy I'm sure so, let me ask you to consider this...

How effective are your efforts going to be if you remain in this state?

Correct, they're going to be absolutely useless!

Now just as an illustration, try this...

Once again sit in front of you PC, but this time sit bolt upright, breath deep and purposeful breaths and focus on the project in hand...

Think about the outcomes completing this project will produce, perhaps the money produced from this project provided it's top quality will allow you to take a well deserved holiday in your favourite country, perhaps you'll have the final payment for the car you've dreamed of for the last 12 months...

By focusing on the positives and adjusting your physiology you'll notice an immense shift in productivity!

State then is an extremely important step, don't you think?

Let's recap...

There are 2 stages to changing your state into one that you know will produce the best results, results that'll allow you to write copy to blow the socks off your reader and leave them compelled to take you up on your offer, whatever it may be.

Step 1 

Change your physiology, your body posture and body language have a massive impact on the way you feel, the way you conduct yourself and indeed the way you think at any given moment...

So sit or stand upright, shoulders back and chest out, taking deep and purposeful breaths in and out...

This will, believe me make you feel completely different and much, much more positive.

Step 2 

Concentrate here on the reasons why you're doing this...

What is the outcome of producing a great piece of copy, what will you achieve..

What are you going to earn?

How will it feel?

What will you finally be able to afford (somethings you've wanted for sometime)

Who is going to benefit from this project being the best I can make it?

The internal reasoning you project will have an immense effect on the outcome you achieve.

So, before you begin to write your next piece of copy (or attempt anything you are focused on) make sure you are in the best state possible...

If you're not in a great state then you're doing yourself and your client, family or friend a huge disservice.

Get In State... Every time!

Don't forget you can pick up your FREE Guide to writing Sizzling RED HOT Sales Copy...

By clicking here!

Copywriting Tips Continued

Hey, back again with...

Tip No 2.

Research & Swipe

Now I can hear you thinking to yourselves what exactly is that all about...

Well, as with any kind of marketing you need to do proper and thorough research, without it you'll make expensive mistakes and if these mistakes are at your clients expense you'll likely not get another chance to work with them.

So, in the context of research for copywriting what do you need to do?

I'd always suggest the first thing you do with every new project is to identify your main competitors (hey, you might as well subscribe to their sites too). This will make sure you get hold of all their promo material (e-mails, squeeze page copy, special offer copy etc etc).

If the copy you're writing is for a client ask them who their competitors are they may have come across some you haven't or they may have done full and proper research themselves, this'll save you time and energy...

You're looking for information you think is useful in promoting through the written word the product it's designed to sell...

Research, simple yes?

OK, once you've identified some valuable information or ideas the next thing you're going to do is 'SWIPE' it...

When we talk about swiping what we're doing is copy and pasting the headline, body text, sub heads etc and then saving them in a file called a 'Swipe File'

This in time will become a very important and indeed valuable part of your business tools.

Although what we've done here is copy and paste someone else's ideas what we're not going to do is blatantly use the exact same format...

We've only done this to provide a template to work from, it might be there was one word in particular you thought would be great to use or you liked a particular phrase, these things are used to provide inspiration!

Don't worry all copywriters do this...

I promise you as time goes on your swipe file will become your most prized asset and you'll use it every single time you write a piece of copy as it'll save you no end of time creatively.

I hope this tip will be of benefit to you in your future writing, the tip will cover a step in the process many copywriters do not include...

It will make a HUGE difference though, I promise.

Until then, remember for access to my "7 Steps To Writing Sizzling RED HOT Copy" a FREE guide for aspiring copywriters visit...

http://www.millionairesalescopy.com